Webtreepro Blog

The most recent release of webtreepro provides enriched editing capability.  Always at the forefront is the desire to provide users of this franchise website builder with built-in content management, a robust, but user-friendly interface.  The augmented functions include:
Link List and Section List Styler–both the Link List and Section List tools have been enhanced to provide you with even more customization and control of these valuable navigation aids!  You can now add padding above and below your lists, set their overall width, control font attributes for mouse-over and active links and more. See the new Section List Video.
Highlighter–You can now add a highlighter to any text.  Just select the text to be highlighted, click the Highlighter icon and choose your color.

Improved Form Controls–we’ve upgraded the actions of the Radio Button and Checkbox form controls so they are both more functional and easier to use.  Now, when you add a series of radio buttons, you can build a relationship between them so that only one (1) can be selected at a time.

SEO Center Page Legend
In the SEO Center, the pages now have a legend that provides a quick reference to which are shared, which are part of a Split Test, and pages set for Redirect.

Improved Communication–we’ve tuned up some of the system messages to be clearer.  For example, if a child site user clicks the Restore Page button (which reverts a page they edited back to the parent version of the page), the new message has a much stronger and clearer warning about the consequences.
Likewise, we’ve improved the Delete messages when you right-click on any content element. . .now, they are contextual, as is “Delete Article” or “Delete Form” vs. “Delete.”

• You can now upload and save articles in HTML file format to a local disk.  To access this feature, select Edit Mode, and then place the cursor in the article, followed by a right click of the mouse.

• Upload image files as large as 1.2 mb.  This is a whopping increase from 50o kb.  Basic instructions on how to upload your imagesinto webtreepro is available in the webtreepro Knowledge Center.

• Configure your expired page and content email notifications to be sent to any email address of your choice.  You are no longer limited to the owner of the page or content.  The webtreepro Knowledge Center provides detail instruction on the use of expiration notices for pages and content.

• All webtreepro sites now have the ability to display the latest items from any standard RSS feed, using the RSS Reader.  This feature is simply added to any page of your choosing, using the Add Content wizard in webtreepro.

• Lastly, webtreepro now features Advanced Site Grouping.  You can now create very deep groupings for your sites and manage the publishing of pages and content to those groups without having to manually select each local site.

Primero Systems announced that Alliance Cost Containment has selected their webtreepro platform to power their online presence.  Webtreepro’s franchise website builder and content management system allows headquarters to provide each of their franchisee’s sites with global content while enabling each franchisee to localize their site without compromising Alliance’s brand standards.

“We’re looking forward to giving our entire system a larger footprint on the Internet,” said Miles Lee, President of Alliance Cost Containment.  “Because our Principals serve a local market community, the ability for us to enhance our results in local search is an important part of each franchisee’s portfolio growth.  This not only applies to our customer acquisition, but also will help us sourcing local vendor partners as well,” added Lee.

Read more. . .

Primero Systems announced on Friday, June 19, 2009, that Cruise Holidays selected webtreepro as their franchise website builder and online content management system.  While webtreepro provides Cruise Holidays with numerous benefits, chief among these benefits was the ability for franchise headquarters to provide each of the franchisee’s websites with regionalized and specialized content.  In the case Cruise Holidays, their franchisees must be able to offer products that are regionally and lifestyle appropriate.  Webtreepro provides this flexibility, all while maitaining franchise brand management.  The complete press release is available on the webtreepro website.

A prospect came to us asking if we we could help them with a challenge. They are a corporate travel services provider and are managing 30 different extranets; one for each of their accounts. As it turns out, each site is lightly branded to personalize it for the company it serves, but more than 90% of the content is same across all sites. Currently, if they want to add a tool or piece of content to their sites, they have to repeat the process 30 times.

As it turns out, webtreepro’s design allows them to accomplish the same goal but with only having to publish once. As part of their implementation we developed a template that will be used for all their sites. But then we vary the color elements to reflect the look of each corporation creating what we call a “skin”. This skin becomes the default “look and feel” for each account’s site.

Now, when the travel company want to add a new page it will appear using the default skin for each account’s site–in essence, the page wears the right colors and it’s all automatic.

Using webtreepro’s publishing capability, when the travel company is adding pages or content, they can select which of their corporate account sites should get it. Evidently, there is some variation of the content across the accounts and because webtreepro supports publishing to “one, some, or all” sites, the process is just as fast and efficient.

Finally, we’re giving them some other capability they’ve never had. They can now create pages and content that their account contacts can access and maintain directly. Their customers can now participate by adding their own content, policy notifications, and downloadable documents without having to wait. And the travel company doesn’t have to worry that their global content is compromised because it’s locked down.

Ultimately, the program adds to the value proposition that this travel company is able to offer current and prospective customers at a remarkably low cost of acquisition. Travel margins are narrow so productivity tools need to be priced within and easy to maintain.

That’s why they picked webtreepro.