Archive

Posts Tagged ‘franchise web content management’

webtreepro enhances franchise website editing capabilities

September 9th, 2009 No comments

The most recent release of webtreepro provides enriched editing capability.  Always at the forefront is the desire to provide users of this franchise website builder with built-in content management, a robust, but user-friendly interface.  The augmented functions include:
Link List and Section List Styler–both the Link List and Section List tools have been enhanced to provide you with even more customization and control of these valuable navigation aids!  You can now add padding above and below your lists, set their overall width, control font attributes for mouse-over and active links and more. See the new Section List Video.
Highlighter–You can now add a highlighter to any text.  Just select the text to be highlighted, click the Highlighter icon and choose your color.

Improved Form Controls–we’ve upgraded the actions of the Radio Button and Checkbox form controls so they are both more functional and easier to use.  Now, when you add a series of radio buttons, you can build a relationship between them so that only one (1) can be selected at a time.

SEO Center Page Legend
In the SEO Center, the pages now have a legend that provides a quick reference to which are shared, which are part of a Split Test, and pages set for Redirect.

Improved Communication–we’ve tuned up some of the system messages to be clearer.  For example, if a child site user clicks the Restore Page button (which reverts a page they edited back to the parent version of the page), the new message has a much stronger and clearer warning about the consequences.
Likewise, we’ve improved the Delete messages when you right-click on any content element. . .now, they are contextual, as is “Delete Article” or “Delete Form” vs. “Delete.”

Franchise website builder with built-in content management

June 4th, 2009 No comments

The Webtreepro franchise website builder and content management system uses a unique site replication architecture, referred to as “parent-with-children” architecture, allowing a user to publish to many websites instantaneously.  As each new site is created, it inherits the look and feel standard from the corporate headquarters, or parent site.  The new site also inherits all the pages and content that have been designated as shared.  Content can be added or edited at the franchise headquarters website and made to be editable or optional on the local websites.  If a page or content is edited, the change can be effected immediately, for any number of websites.  Content can be selectively pushed to one or some sites making webtreepro perfect for franchises to run regional promotions on their websites.

Meanwhile, the local franchise can add and edit content of local interest to their individual site, all while inheriting franchise branding and maintaining the franchise brand standards.  Alternatively, the franchise headquarters can maintain control of the entry and editing of content on the local sites, should the franchise prefer to offer this as a service to their franchise network.

Webtreepro also supports delayed publishingand pre-set expiration of pages or content.  Using the built-in wizard, you can set the start and end dates as you add pages and content to the website.  This tool is perfect for promotions, holiday messages, limited time offers or any other time sensitive material. 

Yet another feature of this franchise website content management system is the ability to make certain pages and content viewable to special users.  For example, perhaps you would like to establish a section of your websites that contains added-value content for your best customers.  You can issue user names and passwords to those customers, giving them visibility and access to these areas once they have logged in.

Franchise Website Builder with Enhanced Search Optimization Tools

May 27th, 2009 3 comments

The webtreepro franchise website builder is a web based franchise website development tool that offers the ability to easily search engine optimize franchise websites, both corporate and local, while allowing the local site to customize content pertinent to its location. 

These SEO tools include:
• Automatic creation of search engine friendly URL and page structure.  Directory names reflect the page path as well as the content in the page.
• Site Navigation is automatically built as you add pages.  In addition, moving or reorganizing the site is simplified by using a tree view.  A breadcrumb widget is also available to help navigate the site.
• A sitemap is automatically created for submission to search engines.
• All internal linking is fully consistent and follows the same pattern.
• Alternative text is easily added to images and links.
• Images are stored in their own directory.
• Title Tags (page names) are clear and customizable.
• Label content as headings, where appropriate, using the content editor.
• Easily name pages (title tags), add descriptions of the pages, and keywords.
• A robust set of reports help the site owners understand the what, where, when, why and how of the traffic to each website.

These tools, however, have no value unless website content is compelling and well written.  Webtreepro can’t write the content for you, but it does offer a superb, simple to use on page content editor.  Your ideas appear on your websites within minutes – whether you have ten, a hundred, or even thousands of sites.  Updating your web pages is as simple as finding the page and making your changes directly on the page so you can see exactly what they will look like as you are editing.  Your changes are instantly displayed.  Pages are laid out just the way you want without resorting to creating separate and elaborate graphics.